Buffalo Wild Wings: Sizzle Reel
JOHN BACIC
Associate Creative Director / Writer
CALL OF DUTY | Soldier of Fortune
Within the realm of video games lies a topic of much controversy: micro-transactions. So in an effort to control the narrative around them, we created the Soldier of Fortune series.
TOMOGUNCHI
Sometimes beauty leaves you speechless. But in much rarer cases, it reaches a level you can't stop talking about.
THE RESULTS
+2.8 million organic views
+$1 million in revenue in 2 days.
RONIN
Ronin were samurai without masters, duty or purpose. Fighting was all they had. We gave The Ronin (Tu Lam) a modern treatment worthy of that description.
THE RESULTS
+680,000 organic views
Love from a couple celebs...

Benny Snell Jr. – Pittsburgh Steelers Runningback

Phil Heath – 7x Mr. Olympia
TOMOGUNCHI: TURBO
Our original 80's watch ad got a turn-of-the-century upgrade in our sequel ad, so viewers could feel the revolutionary power this new device had to offer: COLOR!
THE RESULTS
+940,000 organic views
SAW: COSTUMED AD
A new game has begun: fear. Jiigsaw has arrived in Warzone with his arsenal for horror. We heralded his arrival in the most befitting way of the horror villain: by hijacking the TV screen.